Do I have to use all of the targeting options?

Last Updated: Jan 25, 2019 05:13PM PST
No, you don't have to use all of the targeting options at once. The only targeting option that is required is a country with at least one of the following: artist or a state, city or zip code. However, narrowing down your audience will ensure your ad is shown to the most relevant concert-goers for you campaign.
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